Nathaniel, T. and Samaria, S. 2025. The Influence of Toko Kopi Tuku’s Marketing Communication on the Purchase Intentions of Generations Y and Z. Jurnal Komunikasi dan Bisnis. 13, 1 (Jul. 2025), 52–65. DOI:https://doi.org/10.46806/jkb.v13i1.1349.